RALEIGH TRADE SHOW DISPLAYS

A well-designed trade show booth with the right graphics and brand messaging can greatly enhance your company’s image in the eyes of key players within your space, helping to build trust in your products, awareness of your brand and to eventually close more sales.

Why use a trade show booth versus a more compact, lower-cost solution?

Studies have shown that companies using large trade show displays get up to twice the customer engagement of those using a simple table or other less-costly means of creating a presence at industry events. In fact, by virtue of showing up to your industry’s events at all, you are already giving your brand a huge leg up versus the competition. Many companies feel that trade shows and other industry events are not worth the time and effort involved. These companies often fail to attend any of the big events within their sectors, and they pay a heavy price for not showing up.

The Importance of Goals

Regardless of why you are attending trade shows, you will want to define exactly what your end goals are. Your firm’s trade show booth can be optimized for the purposes at hand. For example, it is easy to include a prominent URL in the graphics for the display. For some firms, including a subtle call to action within the graphics may be part of the sales funneling strategy. With our expert team to help you, we can design a display booth that will meet all of your company’s needs.