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Key Pointers for Setting Up Your Holiday Pop Up Shop

Posted by Bobbylee Lockyer on 5th Dec 2019

Key Pointers for Setting Up Your Holiday Pop Up Shop

You’ve decided to go for it and set up a holiday pop up shop! There are many reasons why you may be considering a holiday pop up for your business. It’s a great way for online businesses to have a physical presence and interact with their customers. This temporary set up gives you a chance for some real-time engagement while having the added benefits of being able to test out new markets, acquire new customers, or even unload older product. This is a great way to build buzz around your business during the busiest shopping season. Having a great trade show displays to is a cost-effective way to build brand awareness and promote to your space. Customized backdrops can really showcase who you are as a business.

Your first challenge? Finding the perfect location. This can be critical and there are many common places to set up shop for the holidays; vacant storefronts, mall kiosks, or a pop-in location where you can utilize an already existing business to showcase your products and services. There are many factors that can affect the success of your pop up. Some things to consider when making this decision are aspects like the accessibility through both parking and transit, cleanliness, stock space, and even internet access. You want to be sure you have everything you need for you Square or POS system and to allow your clients easy access to your website or social media pages on site. It’s important to make a lasting impression while you are physically present to give them confidence if they browse your online selling channels later on.

Once you have your location locked in you will want to make the most of the space you have available. Having a professional looking trade show display can add huge impact to the allure of your pop up. It’s a great way to utilize the space and give yourself a strong presence in a temporary set up. Customized backdrops can effectively highlight your brand and draw attention to your business.

Let Display Overstock help make things easy for you!

Looking to highlight a new product or clothing line? Check out our Tru-Fit Showcase. This versatile display is available with a mixture of adjustable shelving, merchandising hooks, TV mounts, or a clothing rack.

Tight on Space? Our 8ft Tru-Fit displays take up a very small amount of valuable floor space, while still giving you a clean, professional look.

We also have a wide variety of Retractable Banner Stands if you are looking for something smaller but still want to draw in a crowd.

Whatever your needs are we have something to help make your holiday pop up event a success this season, so give us a call and let us light up your pop up shop!

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